Vegans take over the world

As we race into 2020 and another promising start to Veganuary, it seems that retailers are falling over themselves in a bid to get some of the vegan pounds – especially since 300,000 people have signed up to take part this year. That’s in addition to the vegan army already marching through the world’s supermarket aisles.

With Greggs receiving most of the publicity in the new year for their Vegan Steak Bake the predictable response on every Facebook thread was “It’s not a steak bake if it’s vegan”. One would think that non-vegans are becoming seriously obsessed with all things vegan – their displeasure is seriously good publicity though, I think Piers Morgan alone drove Greggs Vegan Sausage Roll Success Van.

Iceland Vegan Products

For me personally, it was the Iceland Vegan Cheese and Onion Pastie I was most excited about. As a vegan of 20 years, that is the thing I still miss and I was heartbroken that my local branch had sold out this afternoon. I had one from an independent vegan shop in Leicester a few years ago and that one was divine, so I’m hoping for more of the same from Iceland. I did notice, however, they now have No Yolk Vegan Mayo and Piri Piri Mayo, which I can’t wait to try and they’ve added mushroom steaks to the range too. Mushrooms are my favourite food in the world – so I’m excited about these too.

In the battle for publicity pixels, KFC has been biting hard at Gregg’s heels with their Vegan Chicken Burger. And, while this means that young vegans can eat fast food with their meat-eating friends without feeling left out, it also provokes fierce debate on vegan forums. Personally, I’d never eat in KFC or McDonalds, their direct link to the meat industry makes it hard for me to stomach, but not all vegans agree with me.

M&S Tofish & chips.jpg

Something else which excited me was the Tofish and Chips addition to MArks & Spencer’s Plant Kitchen range, Sadly the vegan fish is tasteless and you get about seven chips with it. I had half a packet of their Dirty Fries with the meal too and I was still left wanting more. Some vegan meals are better than others.

It does seem much easier to eat a vegan diet these days, but it’s also much easier to live on processed food alone. This article is about the mass of new lines on supermarket shelves this Veganuary.

When I became vegan, you could only really get processed vegan food from the local health food shop and I’m sure many vegans cooked from scratch out of necessity. So it was the launch of Jack Monroe’s Veganish which excited me most. I’ve long been an advocate of cheap and easy vegan cooking and Jack’s recipes are absolutely spot on in that respect. Very tasty too.

I am optimistic about the growth in veganism but would like to see more people using smaller independent fully vegan traders.

Veganuary ad

 

The reason people hate vegans revealed!

I found the recent Press stories about vegans lacking choline a bit odd. At first, I thought it because we weren’t visiting enough public swimming pools, but apparently, it’s a vital brain nutrient.

I’d never heard of it before the Media used it as a “bash the vegans” stick, the Mail’s story even totally neglected to mention the plant sources of the nutrient.

Apparently, Emma Derbyshire wrote the piece for an opinion body, so it’s an opinion piece, not scientific fact and vegans had great fun debunking the story on Facebook. The anti-vegans were also less than quietly condemning vegans for their “nutritionally deficient” diet, an opinion backed up by no evidence at all.

The Vegan Society have summed the whole thing up rather well: https://www.vegansociety.com/whats-new/news/statement-media-reports-about-choline-and-vegan-diets

But that’s the point in this social media opinion dominated world, facts go to the wall and convenient truths rule the roost. I read someone said “I don’t trust scientists” on one thread. Personally, I don’t trust anyone who’d believe politicians and businessmen above scientists – maybe he thinks the world is flat, cigarettes don’t cause cancer, water isn’t necessary for survival and cars do run on baked beans – basically anything that isn’t a scientific fact! This is what we’re up against when debating climate change – one of the reasons it’s important to be more vegan. Yes, I said “vegan!” Most people say “plant-based” these days as if veganism is a dirty word.

Similarly, stories that vegans carry a higher risk of strokes – https://www.bbc.co.uk/news/health-49579820 – neglected to mention the fact the same study found vegans had a lower risk of heart disease in their headlines.

So, the real question is, why are people so worried about vegans’ health?

They’re not.

When people ask you “where do you get your protein/B12/iodine/choline” (delete as applicable) what they actually mean is “don’t be vegan, it doesn’t give you a balanced diet and that’s a good excuse for me not going vegan”. It’s another stick to beat vegans with. This one has “don’t you dare question my safe little reality with your vegan facts” etched on it.

They say “ignorance is bliss” and this rings so true when it comes to attacking veganism. Vegans are questioning the status quo, in effect questioning capitalism itself as the system is built on animal testing, animal agriculture and viewing our fellow creatures as commodities and not living beings – no wonder the Press, politicians and business leaders wish to lead the attack against veganism.

They do like to profit from the vegan pounds, of course, paying lip service to us by introducing plant-based products in supermarkets and fast-food outlets, raking in the vegan cash while failing to cut back on the number of animal products available.

People who question vegan nutrition online probably wouldn’t rush to your aid if you did collapse from protein deficiency. They laugh in a morbid “I told you so” manner when vegans happen to fall ill – totally ignoring all other factors. It is a sick way of reinforcing their prejudices if you think about it deeply – or not deeply at all come to that.

It comes down to asking why people hate vegans – and it’s not because we always talk about veganism, push our opinions down their throats or any other weak excuses, it’s for all the reasons above. Veganism remains radical, veganism remains rebellious and, fundamentally, it is the only way to save the planet’s wildlife and the planet itself. That this is seen as a threat shows that something is deeply wrong about people’s thinking and attitudes in the world today.