The inevitable Veganuary backlash and the desperation behind Februdairy

As Veganuary comes to an end, we don’t know how many “new vegans” have been created this year, but we do know it has been a total success. More people than ever are doing Veganuary this year and there have been so many newspaper articles on the event, I have lost count. Papers such as the Guardian even published supplements of vegan recipes. But, predictably, there has been a little bit of a backlash.

But, take heart, there always is when something is successful. People in the UK seem scared of success, so the backlash against Veganuary is just a testament to its rise. Of the three anti-vegan article links I can remember, two are discussed below. The third was about the problems of soya and is probably an old link.

http://www.dailymail.co.uk/femail/food/article-5239137/The-hidden-downsides-trendy-dairy-free-coffees.html

The article does admit “Veganism is officially no longer a fringe lifestyle, with more people opting to cut out animal products from their diet altogether.”

But apparently Oat milk is the most “calorific” and a skimmed milk latte is the least fattening – all of which misses the point by a million miles.

  1. Many vegans aren’t vegan for health reasons.
  2. Other health benefits of going dairy-free are ignored by the article
  3. Detrimental health effects of dairy are ignored by the article.

Early in January, the Mail also published this: http://www.dailymail.co.uk/news/article-5227331/RICHARD-LITTLEJOHN-says-Veganuary-gimmick.html

Richard Littlejohn writes: “Meanwhile, the rest of us will shrug our shoulders and take no notice whatsoever,” and then goes and writes a whole smug, predictable article about it – oh the irony Richard!

Right-wing commentators are more obsessed with veganism than vegans are. The backlash just proves how popular veganism is becoming.

Then there’s this from the Sun: https://www.thesun.co.uk/news/5405801/veganuary-ditching-dairy-iodine-deficiency-drop-13-iq-points/ which claims you lack calcium and iodine by going vegan – kale, broccoli and fortified plant milk are all calcium sources – the article claims (wrongly) that non-dairy milk isn’t fortified.

Iodine is something you need very little of and can get through seaweed – but natural iodine is hard to come by – some fruits and veg have a bit, depending on how iodine-rich the soil they are grown in is, so a supplement can be a good bet. Iodized salt is also a source – it is important during pregnancy. The article states that dairy is the best source – that’s only because it’s added to animal feed – it isn’t a natural source.

And as Veganuary careers towards a successful conclusion, we have news of #Februdairy – an attempt to silence the dairy industry’s critics – they say impersonation is the sincerest form of flattery. Here’s what a farming paper says about it: https://www.fginsight.com/news/news/support-your-dairy-farmers-februdairy-launches-to-silence-industry-critics-50675

But it does show veganism’s rise is now a financial threat to the dairy industry – they are desperate to prove they’re not cruel – we, however, know different.

Of course, Veganuary has grown beyond vegans’ wildest dreams over the last four years (the charity was formed in November 2013 – ready for January 2014), so, the biggest surprise is that it’s taken the dairy industry four years to respond. The fact it has responded is a testament to the growing power of veganism! You, of course, can still visit the Veganuary website: https://veganuary.com/ to see what the fuss is all about.

 

 

 

 

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